From the manufacturer
L'Oreal Paris Superior Preference How-To
Discover the many ways to Blonde
What is L’Oreal Preference haircolor??
What has changed with the new formula?
What is the difference between L’Oreal Preference and L’Oreal Excellence haircolor?
Which L’Oreal Preference shade should I choose?
What should I use to maintain my hair color?
Preference
Preference Balayage
Preference Blondissimes
Results
Luminous, fade-defying permanent color with shine
Results
Salon-inspired, naturally blended highlights
Results
High lift, permanent color with shine ?
What’s included in the kit?
Developer, Color, Care Supreme Conditioner, Gloves
What’s included in the kit?
Bleaching Powder, Developer, Lightening Cream, Toning Mask, Applicator, Gloves
What’s included in the kit?
Developer, Color, Care Supreme Conditioner, Gloves
Available shades
48
Available shades
3
Available shades
2
What is L’Oreal Preference haircolor??
Preference provides up to 9 weeks of fade-defying, luminous color, with natural-looking highs & lows, and beautiful gray coverage. The kit also has a color protective Shine Protect Conditioner so hair is left soft and silky to the touch.
What has changed with the new formula?
New and improved Superior Preference Hair Color now provides up to 9 weeks of fade-defying color with a new, no-drip texture to allow for a more precise application.
What is the difference between L’Oreal Preference and L’Oreal Excellence haircolor?
Preference is a liquid gel color that provides fade-defying color for up to 9 weeks. For multi-dimensional, salon-inspired results, use Preference. Excellence is a creme color that provides 100% gray coverage. To cover resistant grays, use Excellence
Which L’Oreal Preference shade should I choose?
There is a shade guide included on the back of each pack to show the color results depending on your starting hair color. Color result may vary depending on your starting hair color and condition.
What should I use to maintain my hair color?
To maintain your salon-inspired results, we recommend using L’Oreal Paris Everpure Bonding Shampoo and Conditioner.
